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Latest resources - Home
Access the library of whitepapers and webinars, all contributed by our trusted advisers
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2019 Holiday Marketing Guide
To help marketers prepare for this year's holiday season, Yes Marketing analyzed over 8 billion emails sent in Q4 2018 from brands across industries.
Whitepaper
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Inside the Financial Services Consumer
Guiding Customers Through Acquisition, Retention and Loyalty
Whitepaper
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A Marketer’s Guide to AI and Machine Learning
8 ways this exciting technology can enhance your digital marketing.
Whitepaper
Read the latest trends & best practices:
Visit our Marketing Lounge Blog
Short on time? Learn fast with the 'Ask Our Experts' Series
Attribution Solutions: What is it and why is it important?
Understanding the impact of your marketing efforts on your bottom line.
Steven Quast
VP, Analytics & Insights
The Building Blocks of Inboxing
Everything you need to know about inboxing and why it's key to a successful email program
Ivy Shtereva
VP, Marketing
Introduction to Mobile Wallet: 6 top questions
Enable offers, coupons, loyalty cards, and push notifications all in one
Kristin Pirazzini
Director, Digital Products
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