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Data hygiene is the most effective way to ensure optimal inboxing rates and maintain a clean database. Our tool, Data Hygiene Intelligence, is a best-in-class solution that enables you to verify subscribers’ email addresses both in real-time and by analyzing your existing subscriber list.
Good deliverability and positive sender reputation have become a priority for marketers because deliverability issues can cause significant revenue loss. The most effective way to ensure optimal deliverability is to start with a clean email list. This reduces the likelihood of Spamhaus blacklisting, major ISP blocking, or excessive bounce rates.
Nothing derails a marketer’s email program faster than inaccurate data. Incorrectly entered emails, 3rd party lists, data appends, and outdated records can compromise the accuracy of your data. Data Hygiene Intelligence helps you through a two-pronged approach:
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