OMMA Awards - Email Category Finalist

Finalist: "Email: Single Execution", Spartan Customer Acquisition

Spartan, the big obstacle race and endurance brand, wanted pull in racers on a more consistant way with a special email. It touted a big 20% discount with people encouraged to post to their Facebook page. Spartan could track each new subscriber and identifying influencers. The campaign generated a 28% higher open rate than standard emails In this single execution email campaign. Spartan was able to generate a 353% return on their investment. You can run, leap of climb over anything you want.


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