Thought Leadership

Saying Yes to Service: Giving Thanks and Giving Back

It’s around Thanksgiving that we take time to reflect, give thanks and give back.

At Yes Marketing, we say “YES!” to service and embrace giving back to the communities we live and work in. This season, Yes Marketing offices took part in service projects across the country, helping local charities make a difference. Below, we’ve highlighted some of the volunteering we’ve done over the last few weeks.

From all of us at Yes Marketing, we hope you have a wonderful Thanksgiving.

We’re thankful to YOU for being part of our community.

Mississauga, Ontario

The Mississauga team volunteered at the Riverwood Conservancy. The conservancy is a wildlife/nature preserve spanning 150 acres of beautiful forest with the goal of ensuring species of plants and animals thrive in a healthy ecosystem. The Mississauga team worked to spread mulch around a recently planted area and cleared an overgrown area of forest from an invasive plant that was killing the local ecosystem.

Burlington, MA

The Burlington office had its day of service working at the Burlington Food Pantry which is a part of the People Helping People organization. The food pantry supports 130 families in the Burlington area. In addition, the organization coordinates volunteer efforts such as gardening, summer meal programs for children, and wish trees at the local mall during the holiday season. The team worked hard moving all of the food and shelving out of the pantry in prep for their reorganization efforts.


New York, NY

The Yes Marketing team in NYC volunteered at Citymeals on Wheels. As one of the largest meals on wheels programs in the United States, Citymeals on Wheels delivers over 2 million meals to more than 18,000 homebound elderly New Yorkers annually. Since its founding in 1981, Citymeals has delivered more than 54 million meals. The Yes Marketing team spent a day of service delivering prepared meals, door-to-door, to homebound elderly around NYC.


Winston-Salem, NC

In Winston-Salem, NC one preschool benefited from some hands-on help for their playground. After some pressure washing, spreading mulch, and clean-up, the play area looked as good as new and the kids were so thrilled to see the results on Monday morning.


Louisville, CO

The Louisville, CO office participated in a stewardship project to help clean up the South Platte River in Denver. The Parks and Recreation of the City and County of Denver reported that the clean-up efforts were a resounding success. The Yes Marketing volunteers’ support contributed to the removal of more than 252 gallons of debris from the waterway.


Portland, OR

Yes Marketing employees in Portland helped pack food for the Oregon Food Bank. The Oregon Food Bank provides emergency food to the needy through a cooperative statewide network of hunger-relief agencies, helping 1 in 5 households fend off hunger. The organization leads statewide efforts to increase resources for families in need and aims to eliminate the root causes of hunger by advocating for fair public policies, strengthening community food systems and providing nutrition and gardening education to help people become more self-sufficient and resourceful. Yes Marketing volunteers worked hard packing 7,132lbs of food and 5,943 meals to feed people and families in the Portland area.


Dallas, TX


The Dallas office spent the afternoon with some very deserving individuals at the Achievement Center of Texas. The center is a licensed non-profit facility for children and adults with special needs, providing a wide range of services in the least restrictive environment, so students can grow and develop physically, intellectually, emotionally and socially. At the center, they work toward greater independence and a more satisfying way of life. The Yes Marketing team helped facilitate a few games of BINGO and learned that BINGO is quite a big deal for the clients since they only get to play when enough volunteers are on hand to help the staff manage the game. The team also read Halloween books to a few of the classrooms and socialized with the students.


Chicago, IL

The Chicago office participated in the Meals on Wheels Chicago Love Notes program. Meals on Wheels Chicago works to eliminate hunger and isolation for Chicago’s homebound seniors and individuals with disabilities. Meals on Wheels Chicago’s public-private partnership with the City of Chicago provides more than 2.4 million meals to Chicago’s homebound neighbors each year. The team wrote notes to the elderly and disabled recipients of Meals on Wheels Chicago as part of their Love Notes program. These notes are included in the delivery of meals to seniors. Many of the seniors who receive this service report that the driver is the only person they see all day. The note helps to brighten their day and is a wonderful addition to their meal.


Author Bio

Jim Sturm

Jim Sturm serves as President of Yes Marketing. Previously, Jim was the President & CEO of Brierley+Partners from 2007 to 2018. During his tenure at Brierley, he established the company as the leader in the global loyalty and CRM market. He expanded the company's technology and agency service offerings while driving annual double-digit growth. Jim's technology-focused leadership has gained recognition throughout the industry which resulted in his selection as a Tech Titan for his technology contributions with Brierley. Jim serves on the Board of Directors for the North Texas Make-A-Wish Foundation. Prior to Brierley, Jim spent over 20 years with Electronic Data Systems, an industry technology leader providing a broad portfolio of Business Process Management and Technology solutions. Jim holds a degree in Business Administration, Finance and Management Information Systems from the State University of New York at Buffalo.