Thought Leadership

Seasonal | 3 MIN READ

By the numbers: Black Friday & Cyber Monday

By Gregg Hecht
Senior Graphic Artist

It's officially crunch time for the holiday season and coming up next for marketers is the race to win Black Friday and Cyber Monday sales. Even though most holiday campaign ideas and plans are likely already on the calendar, there is still time to fine-tune your campaign strategy for a profitable holiday season.

Looking for ideas to optimize your campaigns? We've rounded up our top Black Friday and Cyber Monday findings to put together an infographic of various marketing tactics you can implement quickly:

Senior Graphic Artist

Gregg Hecht

Placing a definition around art is always a subject of debate, but Gregg likes to think that we can all agree that whatever we see art in (be it a painting, in design, or even an athletic activity) there is always something special that distinguishes it. That “something special” has no formula, but trying to find it in design and in fencing has been the direction the last several years of Gregg's life has followed. He has no problem imagining that his interests will continue on in that direction for many more years.